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I echo these sentiments. You could also liken the editorial review to the snapshot decisions made by literary agents and publishers when considering a book for publication. Of course, there is a lot more to consider, notably the projected profit or, more likely, loss.

I sometimes scream at these gatekeepers with their wish lists when presented with a self-published book that has garnered five-star reviews (mostly). Real people such as the ones they would like to sell to really love it enough to buy it. I haven't seen much difference between my editorial and reader reviews except that the former are usually more predictably formulaic.

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